If you look at human history all the way through, we organize ourselves in different ways. Tribes, religions, guilds, states, more recently companies and networks. And what these institutions do is they sort of codify values and beliefs, and they they transport them across the generations. So we see this phenomenon that when you codify values in institutions, you give those values longevity.
In the future, we have to change the way we look at consumption. That’s why I’m such a big proponent of the sharing economy. Because it’s not an issue of if it’s going to happen, it’s when it’s going to happen. And I’d rather people voluntarily adopt it now and start realizing the benefit of it now while we’re still in this kind of relative land of plenty, than be forced into it later when all of a sudden there’s not enough water to cover Phoenix anymore because it’s a huge city in the middle of a desert and they have to go on water rationing.
Pretty much anything that Lucifer says in Paradise Lost, you could probably imagine the CEO of Uber saying. They’re just disrupting the Heavenly orders, you know. They really needed it.