Google just has to grow. It has to keep growing. But Google grows at its own peril. Google grew so much that what happened? It outgrew Google. Google had to become what? Alphabet. Now what is Alphabet? Alphabet is not Google. Alphabet is a holding company. So Google’s new business as Alphabet is to do what? It’s to buy and sell technology companies. So, once a company becomes just too big to flip anymore, it becomes a flipper of other companies.
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I think that we need a radical design change. And I might ask if I were teaching an HCI class or design class with you, I would say, “How are you going to design this so that not one life is lost?” What if that were the design imperative rather than what’s your IPO going to be?
The Web We Lost
I can have my independent blog, but if it’s not being promoted through one of these networks, nobody sees it. If it’s not being injected in one of these streams in a format that’s consumable in one of these streams, that’s compatible with what they call native advertising, which is stream items that are ads, then it doesn’t get seen.