I often try to tell people that Google is not providing information retrieval algorithms, it’s providing advertising algorithms. And that is a very important distinction when we think about what kind of information is available in these corporate-controlled spaces.
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I think that we need a radical design change. And I might ask if I were teaching an HCI class or design class with you, I would say, “How are you going to design this so that not one life is lost?” What if that were the design imperative rather than what’s your IPO going to be?