Google just has to grow. It has to keep growing. But Google grows at its own peril. Google grew so much that what happened? It outgrew Google. Google had to become what? Alphabet. Now what is Alphabet? Alphabet is not Google. Alphabet is a holding company. So Google’s new business as Alphabet is to do what? It’s to buy and sell technology companies. So, once a company becomes just too big to flip anymore, it becomes a flipper of other companies.
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It’s like we’ve got all these proxy wars going, where people are fighting bitterly over these things. And if you could sort of go back to the original global conflict almost, of ideas, I think you’d get to some interesting arational assumptions. Some of which would be different. Some of which might be very similar. And then you’d wonder why the hell are these proxy wars going on?
You’re dealing with timescales that are beyond humans’ interest. I mean, it’s sorta like global warming. The heat that we have now built up, that carbon was burned thirty years ago. It’s going to take a while for the correction process. So, if you have the elements of the phosphorus, the potassium, the manganese, and so on, it can be built back pretty fast. But a shorthand way of putting it is that soil is as much of a non‐renewable resource as oil. And, more important than oil. I mean, we’re talking about stuff we’re made of. So that’s why I’ve said that the plowshare has destroyed more options for future generations than the sword.
What’s key…is that we all need to work together. There’s no way for all of us to know about each other. We’re in that part of this new way of being that there’s too many players. It’s too chaotic. There is no center, there is no hub. But we need to find ways to work together, and to lose the idea that any one of us is the solution. Because if any one of us were the solution, we wouldn’t be where we are now.