Lo and behold human­i­ty is fair­ly con­sis­tent. We would men­tion morn­ings in the morn­ings. We get tired sort of towards the evenings. Talk about cof­fee more fre­quent­ly in the morn­ing. These are the sort of nor­mal diur­nal pat­terns that we see on Twitter, right. As expect­ed. But when inter­est­ing events hap­pen and events that are out of the ordi­nary hap­pen it’s very clear that they hap­pen.